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Jonathan Gan

The difference between talking and doing is called


Hello! I'm Jonathan

I am a seasoned professional with extensive experience in entrepreneurship, digital product management, and executive management.
My capabilities include managing a wide range of key business operations, as well as leading the design and development of products, overseeing and directing the operations of international teams.

My colleagues describe me as a driven, innovative, energetic, precise, down-to-earth, and dynamic managerial expert with a proven track record of delivering profitable results on time and under budget.



The Sirius Programme by the UKTI


'Startup of The Year'

by Facebook


'The People Choice Awards' by the Duke of York


The Innovate Grant for innovation technology


THE LEAP 100 2017


Digital Technology Leaders Awards 2018


Finances Online – Rising Star Winner 2018


SLINGSHOT@SWITCH Startup Challenge 2018 – Shortlisted for ‘Media & Advertising’ category


From Idea to Full Execution

Digital Products

Fast-paced Operations

Business Strategy




Jonathan is a seasoned professional with a career-long record of entrepreneurship, product, and operations management experience. Jonathan has demonstrated a natural aptitude for presiding over a wide range of key business operations, as well as for leading the design and development of products. He has also supervised and directed the operations of teams and individuals. Born in Israel, the startup nation, Jonathan joined IBM as a Project Manager after his first academic year during his B.Sc. in Industrial and Management Engineering studies. Upon graduation in 2010, Jonathan kicked-off his first venture “GBA Real Estate”, a property renovation agency. Bringing innovation and advanced management methodologies, Jonathan and his partner executed various successful projects, with a GP at over 25%. In 2013 while completing his MBA at Tel Aviv University Recanati Business School, Jonathan was eager to fulfil his passion in starting up his innovative Whichit company. A B2B software company providing an interactive commercial content platform that enables a dramatic increase in user engagement and return on marketing investment, opening new revenue streams, and gaining user-related insight. The company developed an innovative technology that profiles users based on their preferences and uses machine learning to provide bespoke commercial incentives in real-time. Through hard work and collaboration, Whichit took off. Jonathan and his business partners relocated to the UK and built a project that won multiple international awards, including the UKTI's Sirius Programme, the Innovate UK R&D Funding Award and the People's Choice Award at Pitch@Palace by the Duke of York, won the 'Start-up of the Year EMEA' by Facebook and several other awards and nominations lead by top organisations and mentions in leading publishers. Under his own leadership, he oversaw and directed key business operations and established close and lasting relationships with investors, stakeholders, clients, and partners. He led the development of innovative products and performed the evaluation and assessment of the company's performance. Jonathan has worked and collaborated in all verticals. Such as retailers, e-commerce, FMCG, cars, financial, banking, gaming, services, etc. He established partnerships with Google Partners and Microsoft Partnership while generating revenue at a consistent pace from clients like Publicis, Coca-Cola, McCann, The AA, Invesco, the Mail Online, The National Lottery, Debenhams, Durex, AIG, Timeout, Jeep and many more. Gaining extensive experience and knowledge in innovation, digital and entrepreneurship, Jonathan has consulted and advised dozens of entrepreneurs and startups starting or moving their business operations from to the UK. Jonathan also hosts various entrepreneur events and is a member of various entrepreneur and business groups in London driving startups, networking and collaboration among the community. Thriving in fast-paced, collaborative, and diverse environments, Jonathan’s professional focal points include digital product leadership and operations. Delivering superior performance in the latter areas of expertise Jonathan utilises effective communication and interpersonal skills, as well as business and technical acumen, strategic planning, and problem-solving to support efficiency and maximum success. Colleagues describe Jonathan as driven, innovative, energetic, precise, down-to-earth, dynamic, and with managerial expertise. He is always happy to help others and can be relied on to offer quality solutions and operations that deliver profitable results on time and under budget.



Founder & CEO

A B2B software company providing an interactive commercial content platform that dramatically increases user engagement and returns on marketing investment, opens new revenue streams, and gains user-related insight. The company developed an innovative technology that profiles users based on their preferences and uses machine learning to provide bespoke commercial incentives in real-time.


Chief Product Officer (CPO)

An OS for property management. Designed to increase businesses efficiency, save time and money by automating real-estate management processes and maintenance procedures.

Gan Projects Consultancy


Advisor to C-suite executives, entrepreneurs and startups on strategy, go-to-market and operations to accelerate, shape and grow their businesses.

Working with tech companies to build better products and create the ultimate user experience for their users.

Israeli Startups in London

Community Manager

Live community for start-ups and entrepreneurs. Aims to create an Israeli entrepreneurial ecosystem in the UK for inspiration, learning, mutual assistance, leveraging and networking. Innovation discovery, go-to-market support and integrator between technology, business opportunities, and funding.

Jachnun Stories

Business Manager

Funded and operated by making unique homemade pastries, delivered on demand to clients across London. Established an online shopping portal, developed a unique program and integration system with bespoke operational management to gain business efficiency and increase profitability.


Project Manager

Played a key role in the GBS operations by overseeing and driving the overall growth of IBM’s public sector projects to achieve success. Led large scale, multi M$, technology modernization and innovation projects, for public sector clients, and carried out the establishment of and ensured the consistent meeting and surpassing of profit goals.





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